Businesses burdened by weekend weather

Feb 12, 2013

Downed trees, cold houses, and spoiled milk were not the only casualties of last weekend’s storm. The timing meant lost sales for many businesses on peak days.

According to Mattapoisett restaurant owner Corey Lorenco, being closed over the weekend cost him more than $20,000.

Lorenco owns On the Go in Mattapoisett and Me & Ed’s Family Restaurant in New Bedford with his father, Peter.

Of On the Go, Lorenco said, “Friday was double the normal business." Even so, he said, “It definitely does a toll on business during the storm. You never make up what you lost.”

While the storm may have wiped out a few days worth of sales, Lorenco said he fared better than 2010’s Hurricane Irene, when power was out for five days.

For this storm, the Lorencos' generator kept the coolers running and food safe during the storm. With a special “Finding Nemo” sandwich, in honor of the storm dubbed "Nemo" by meteorologists, Lorenco described the flow of customers on Monday as “steady.”

“People have cabin fever at this point. They’ve got to come out and reenergize their batteries,” he said.

Sunnynook Farm, a feed store in Rochester, also reopened its doors on Monday, but owners Max and Polly Lawrence were hopeful that a few days without electricity wouldn’t leave their coffers too hard hit.

With electricity down and roads a mess, Max said, “There was no sense of being open on Saturday.”

Many customers came into the shop for hay, feed, firewood and other supplies on Thursday and Friday, clearing some shelves.

“A lot of people stocked up for their animals. We’re pretty empty right now because everything got wiped out,” said Polly.

Like Lorenco, Max said the extra business before the storm was not enough to make up for the lost weekend traffic.

“On the retail end, Saturday was usually our big day,” said Max. “We’ll make it up. We’ll just be playing catch up this week.”

On Monday morning, a few hours after receiving power, the phone was already ringing frequently with customers asking if the store was open and if firewood was available.

“We try not to miss because of the weather,” said Max.

Lost sales is still an issue for many business owners in the area. While many establishments were up and running in Mattapoisett and Marion on Monday, Rochester’s Plumb Corner Mall and Lloyd’s Market were still closed and without power on Monday.